Cookies and Website Traffic Analysis

When you enter the Scotland’s Heritage website your computers will automatically be issued with ‘cookies’. Cookies are text files which identify your computer to the Scotland’s Heritage server. The website then creates “session” cookies to store some of your preferences moving around the website, e.g. retaining a text-only preference. Cookies in themselves do not identify individual users but identify only the computer used and they are deleted on departure from the website. Many websites do this to track traffic flows, whenever users visit those websites.

You have the opportunity to set your computers to accept all cookies, to notify you when a cookie is issued, or not to receive cookies at any time. If you choose the last option this means that certain services cannot then be provided to you.

 

Cookie

 

Purpose

 

More information

 

__utma

 

A Google Analytics cookie which helps us understand how visitors are using our website, so we can make it more useful.

Lifespan: Persistent

Tracks the number of times a visitor has been to our website, when their first visit was, and when their last visit occurred.

 

__utmb

 

A Google Analytics cookie which helps us understand how visitors are using our website, so we can make it more useful.

Lifespan: 30 minutes

Tracks approximately how long a visitor stays on our website.

 

__utmc

 

A Google Analytics cookie which helps us understand how visitors are using our website, so we can make it more useful.

Lifespan: At end of session

Tracks approximately how long a visitor stays on our website.

 

__utmz

 

A Google Analytics cookie which helps us understand how visitors are using our website, so we can make it more useful.

Lifespan: 6 months

Tracks where a visitor came from, for example which search engine, search keyword or link they used.

 

show_bar

 

Determines whether the cookie information bar at the top of the site is shown.

Lifespan: 2 years

 
mysession

 

This cookie is used to allow you to sign in to the website, and to identify you as a user between page loads. This allows us to remember certain settings such as the page you were on in a search and current map parameters.

Lifespan: At end of session

 
gtm

 

A cookie which helps us understand how visitors are using our website, so we can make it more useful.

Lifespan: 1 year

Tracks the number of times a visitor has been to a museum member pages on the website.

 

 

Log Files

Log files stored on Scotland’s Heritage web server allow the recording and analysis of users’ use of the website. Log files do not contain any personal information.

Please be aware that Scotland’s Heritage is not responsible for the privacy practices of other sites. We encourage you to be aware when you leave our site and to read the privacy statements of each and every Website that collects personally identifiable information. This privacy statement applies solely to information collected by this Website.